Facebook Jameson Love Button

As the social media community manager for the Jameson Irish Whiskey Facebook page, ICAN has helped grow the fan base from 20,000 to over 250,000.

On a daily basis, we listen and talk to a lot of fans who are absolutely passionate and expressive of their love for Jameson. So passionate in fact, they started to ask for a ‘love’ button!

A ‘like’ button just wasn’t enough. And because we listen, we gave them what they asked for and created the Facebook ‘Love’ button. Once posted on the page we got hundreds of comments and thousands of ‘love’.

It is so popular, we get regular requests to post it again and again!