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DBS Full Time – Student Testimonials – Winter 2011
DBS needed to stand out more in a competitive and cluttered market to:
their key target audience.
We created rich media video ads of students testimonials to:
- Connect with our audience
- Give people a reason to take action
- Let the students tell the story
The video MPU was the best performer, with a high CTR and a high amount of visibility across
targeted youth-oriented sites.